5 Mailing and Printing Services That Will Enhance Your Business

Efficiency.

It is a word discussed by business owners to find ways to get more out of less, which is the longer version of saying increasing productivity. You have only a finite amount of time to get things done during each business day, which makes efficiency an important buzzword for your business. One way to wring more out of less involves outsourcing fulfillment & shipping responsibilities to a third party. With the help of Complete Mailing & Printing, outsourcing fulfillment & shipping allows your team members to focus on other tasks, such as promoting products and services to potential customers.

Another way to free up your time involves working with five mailing and printing services that will enhance your business.

Bulk Mailing

Bulk mailing operates on a simple economic principle: The more items that you mail, the lower the mailing cost of each item. Savvy business operators send out items such as brochures, letters, flyers, postcards, and business cards in large quantities to reap the savings of lower per-item costs. This is an especially beneficial service for businesses that announce grand opening sales in which items go out to everyone living within a certain distance. The key to optimizing the financial benefits of bulk mailing is to leverage the power of the other mailing & printing services on this list.

Digital Printing

Printing the correspondence sent out by your business puts a dent in your monthly budget, as well as takes a considerable amount of time. You can save both time and money by changing over to digital printing services. You can easily meet the demand for large printing orders by using digital technology to get the job done. Digital printing is an effective service to meet the demand for large printing orders, such as for flyers that promote an anniversary event held at your business.

Coding Accuracy Support System

Mailing large quantities of items like brochures and letters costs plenty of money in postage, even if you play it smart by utilizing bulk mailing services. The cost of postage rises much faster when a percentage of mailed items go to the wrong address. To reduce the number of mailed items sent to wrong addresses, an important tool called Coding Accuracy Support System (CASS) automatically corrects wrong addresses. CASS is effective at eliminating duplicate addresses, such as when the owner of a home goes by two different names.

National Change of Address Database

Americans are a highly mobile population, with an estimated 20 percent of all residents in the United States moving each year. How does your business keep track of all the movement? The answer is by accessing the National Change of Address (NCOA) database. The NCOA database updates one time a week to identify the people and businesses that have moved a few blocks away or halfway across the country.

Advanced Graphic Design Tools

First impressions matter for your business the moment a customer walks through the front door. Making a first impression also matters for the items that you send out in the mail. Advanced graphic design tools turn ordinary mailed items into correspondence that immediately attracts the attention of recipients. Advanced graphic design tools can change an ordinary-looking business logo into a business logo that sticks in the minds of both regular and potential customers. The tools play an important role in enhancing the appearance of items that are part of your fulfillment & shipping program.

Seamless Delivery Solutions for Your Business Needs

If only there were more than 24 hours in a day. It seems to be a wish on the wish list of most business owners and operators.

Business owners and operators who run profitable organizations are typically skilled at time management.  They delegate responsibilities to the appropriate team members, as well as define processes that need to become much more efficient. One process that many business owners streamline concerns fulfillment & shipping. During an era of historically major supply chain disruptions, it pays to have seamless delivery solutions for your business needs.

At Complete Mailing & Printing, we offer seamless delivery solutions for your business needs. Why do seamless delivery solutions for your business needs matter?

Eliminate Order Errors

What is one of the most frequently cited complaints found in online reviews left for businesses? The answer is customers complaining about receiving the wrong products or not receiving the right products at all. An understaffed business can make mistakes by sending the wrong product to the right customer or sending the correct product to the wrong customer. Outsourcing fulfillment & shipping helps your business eliminate order errors.

Enhanced Customer Service

Growing a loyal customer base is the ticket to increasing sales. Around 20 percent of your customers generate about 80 percent of your sales. The key to retaining customers is to provide them with superior service. A business such as Custom Mailing & Printing that specializes in fulfillment & shipping allows you to spend more time with customers to answer questions, as well as offer different types of services to meet their needs.

Faster Processing Times

Speed is a huge factor in providing seamless delivery decisions for your business needs. A business like Complete Mailing & Printing invests in the most advanced fulfillment and shipping software technology to ensure the timely delivery of products. Our cutting-edge logistics software takes the guessing game out of fulfillment & shipping, as well as allows you to deliver more products in less time. You also benefit from communication tools that immediately alert customers about delivery glitches.

How Does Outsourcing Fulfillment & Shipping Make Your Business More Money?

The primary goal of outsourcing fulfillment & shipping is to make your business more money. You can accomplish this primary goal in four ways.

First, outsourcing fulfillment & shipping frees up more of your time to grow sales. You get the time required to devise sales growth strategies, such as implementing email marketing campaigns. Second, outsourcing fulfillment & shipping decreases your costs by eliminating errors. Third, fewer mistakes during the distribution process build trust with your customers, which often translates into referrals to potential customers. Fourth, Complete Mailing & Printing operates a much more efficient back office system, which allows your business to spend less money on making technological improvements.

Increase sales and decrease costs today by outsourcing your fulfillment & shipping responsibilities with Complete Mailing & Printing. Be sure to ask for our digital printing services as well.

Reclaim Valuable Employee Time With Fulfillment & Shipping Services

Did you know that by outsourcing your fulfillment & shipping responsibilities, you help your employees reclaim valuable time? A business like Complete Mailing and Printing takes care of time-consuming fulfillment & shipping tasks, such as resolving shipping issues and confirming the accuracy of every product order. This allows your employees to work on other business-related tasks, which means you get more out of your team in less time. Higher productivity translates into an improved bottom line.

Reclaiming valuable employee time with fulfillment & shipping is just one of several benefits delivered when you partner with Complete Mailing & Printing. Here are a few other benefits of outsourcing your fulfillment & shipping responsibilities.

Increase Sales

What do you do with all the time reclaimed by your team? The first item on your to-do list should be to focus on increasing sales. Outsourcing fulfillment & shipping to a highly-rated business such as Complete Mailing & Printing gives your employees more time to implement sales growth initiatives like answering customer questions and running proven digital marketing campaigns. Your staff also can spend the time required explaining the benefits and features of your products to prospective customers.

Reduce Costs

Outsourcing fulfillment & shipping adds another expense to your profit and loss statement. However, by outsourcing fulfillment  & shipping, your business saves money in the long run. Your team does not have to address costly shipping delays. Your business is not on the financial hook for shipping mistakes and the costs associated with paying for damaged products. At Complete Mailing & Printing, we know where the closest warehouses are located to reduce shipping times, and thus, reduce the cost of shipping.

No More Errors

What typically happens when overwhelmed employees handle fulfillment & shipping responsibilities? The answer is your business has to deal with a growing number of errors, especially when it involves shipping the wrong products. At Complete Mailing & Printing, we have established a system that ensures every one of your customers receives the products that they ordered. Our multi-step product confirmation process checks and double-checks the accuracy of each order placed by your customers.

Faster Product Processing Times

Does your business have to deal with long product processing times because your employees have too much on their plates? Instead of allocating labor resources to packing and shipping your product, you partner with the team at Complete Mailing & Printing to deliver much faster product processing times. We incorporate the most advanced product tracking system into our business model to speed up processing times dramatically.

Much Improved Customer Service

You understand one of the most important facts that determines the success of your business: Twenty percent of your customers generate 80 percent of your revenue. In other words, your loyal customers take up the largest slice of the revenue pie. How do you grow your loyal customer base, and in the process, also grow sales? The answer is to improve customer service by outsourcing fulfillment & shipping responsibilities.

Research shows that American businesses lose more than $60 billion in revenue each year due to poor customer service.

The ABCs of Successful Shipping Strategies

Learning requires successfully mastering building blocks. One of the first building blocks of learning involves mastering the ABCs, which helps young students form words and recognize letter patterns in books. For fulfillment & shipping, business owners and operators must master the ABCs of successful shipping strategies. One startling statistic makes it apparent why it is important to master the ABCs of successful shipping strategies.

Thirty-six percent of online customers abandon a purchase because of shipping costs.

Several factors determine shipping costs. The size and weight of the items shipped represent the most important factors for calculating shipping costs. Business owners and operators also have to account for packing materials, as well as the labor used to fulfill and ship orders. However, lowering shipping costs should be just one of several successful shipping strategies implemented by your company.

Outsource Fulfillment & Shipping

The ABCs of successful shipping strategies start with outsourcing fulfillment & shipping. Hiring a company such as Complete Mailing & Printing to take care of fulfillment and shipping responsibilities delivers several benefits.

First, you free up considerably more time to address other business challenges, such as deciding how to grow your loyal customer base. You no longer have to spend time organizing each fulfillment and shipping order. Second, you save money on printing and mailing costs. Although you pay a third party for fulfillment and shipping services, you save money by not wasting postage on sending mail to the wrong addresses. Third, outsourcing fulfillment & shipping streamlines your back-office management responsibilities.

Offer Varied Rates

One popular shipping strategy involves mixing it up by offering varied rates.

Live rates represent the standard for businesses calculating shipping rates. You offer shipping rates for the exact cost of different sizes, weights, and distances. If the third party handling your shipping services increases rates by 10 percent, your business automatically updates the shipping charges to account for the higher rate.

Table rates follow a set of criteria to calculate shipping charges. For example, one order might calculate shipping rates based on weight, but not size and destination. A table rate allows your business to account for the most volatile costs involved in shipping a particular product. You can offer a discount for shipping on any order that weighs fewer than 1,000 pounds.

Offering a flat rate is easy to calculate because your business charges the same amount regardless of any criteria. This type of shipping rate is used by businesses that outsource a majority of shipping orders to the same third party.

Offer Free Shipping

Offering free shipping does not seem to make good business sense. However, your customers love free shipping. Ninety-three percent of all consumers would buy more products if they received a free shipping service. You can add an incentive like providing free shipping for customer orders that exceed a certain value. Free shipping is not the right service to offer for some businesses, such as businesses that ship low-value orders to the same customers several times every month. Nonetheless, offering free shipping is a smart move for most businesses, especially businesses that ship high-value products.

Understand the ABCs of successful shipping strategies to increase sales and lower operating costs.

Free Up Office Resources By Using a Qualified Fulfillment & Shipping Service

As the owner or manager of a business, one of your most important goals is to get the most out of your resources. Optimizing what you have increases productivity, which typically fattens the bottom line of a business. However, devising ways to optimize resources can be difficult to do, especially for small business owners and operators who operate on razor-thin budgets. What if we told you that your business can free up resources by using a qualified fulfillment and shipping service?

At Complete Mailing and Printing, we offer fulfillment and shipping services that allow our partners to devote tight financial resources to other business objectives. Instead of using valuable labor resources on fulfillment and shipping, you can assign workers to other projects. You also do not have to invest in the materials required to complete fulfillment and shipping orders. If your business devotes warehouse space to fulfillment and shipping orders, you can free up the valuable dock space for other reasons.

Free Up Office Resources

Handling fulfillment and shipping orders requires a substantial investment in back-office resources. Just the investment required in logistical software can set a small business back tens of thousands of dollars. By outsourcing fulfillment and shipping, your business can reallocate the tight resources used for back-office technology to other areas of your operation. You no longer need to install computer programs that track inventory in real-time. Your business also does not have to install communication tools to stay in touch with customers concerning the status of their orders.

What Are the Other Benefits of Outsourcing Fulfillment and Shipping?

Freeing up office resources is just one of many benefits of outsourcing fulfillment and shipping. As a business owner or operator, you also free up more of your time to concentrate on other business matters. You get much more time to focus on increasing sales, such as attracting new customers and motivating loyal customers to buy more of your products and services. More time also allows business owners and operators to discover strategies to reduce costs, which includes doing a better job of monitoring the supply chain and carefully vetting potential distributors of your products.

Outside of freeing up office resources, no other benefit of outsourcing fulfillment and shipping is more valuable than building trust with your customers. A company that provides superior fulfillment and shipping services such as Complete Mailing and Printing ensures your customers receive the right products at the times designated on their orders. A fulfillment and shipping service also offers the transparency required to build trust with your customers. According to several studies, more than 50 percent of consumers do not buy again from a business that does not deliver fulfillment and shipping transparency.

How to Choose the Right Fulfillment and Shipping Partner

Now that you know why you should outsource fulfillment and shipping, how do you find the right partner to help you reap the many benefits? Start by looking for an experienced partner, preferably one that specializes in fulfilling and shipping orders of the products you have in stock. Reading online reviews is helpful as well. Tour the facilities of potential partners on your shortlist to confirm they meet technological and physical space criteria. The fulfillment and shipping company that you hire must have installed the most advanced logistical technology, as well as have enough space to store your products.